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HubSpot Services for Manufacturing Companies

Helping manufacturers generate more qualified opportunities, streamline sales operations, and unify marketing, sales, service, and operations in HubSpot.

We Handle Your HubSpot, Marketing, and Revenue Operations. You Focus on Building Great Products.

Is Your Manufacturing Company Ready for HubSpot?

We can help if you are:

  • Managing multiple product lines or business units.
  • Using Microsoft Dynamics, Salesforce, or another CRM that no longer fits your needs.
  • Struggling with disconnected sales, marketing, service, and operations.
  • Working with distributors, dealers, or direct sales teams.
  • Looking to automate quoting, lead routing, and customer communications.
  • Trying to improve visibility across the revenue lifecycle.
  • Preparing for growth through acquisitions or expansion.

 

 

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Why Manufacturing Companies Choose Orange Marketing

Manufacturing organizations operate differently than most B2B businesses.

Long sales cycles, distributor relationships, dealer networks, engineering approvals, RFQs, multiple decision makers, aftermarket support, and complex quoting all require systems that connect every department, not just marketing.

Orange Marketing helps manufacturers build a unified revenue engine inside HubSpot so leadership gains complete visibility while sales, marketing, service, and operations stay aligned. We specialize in simplifying complex business processes, integrating existing systems, and building automation that supports the way manufacturers actually work, not forcing teams into generic CRM templates.

Get Started

Case Study_From NetSuite to HubSpot_White Labs

White Labs' Move from NetSuite to HubSpot Creates a More Connected Sales & Marketing Operation

White Labs needed a CRM that could unify sales and marketing while staying connected to its NetSuite ERP. Orange Marketing implemented HubSpot, integrated it with NetSuite, and automated key processes to create a more connected, scalable operation.

  • The problem: Disconnected tools, manual processes, and limited visibility made it difficult to coordinate sales and marketing.
  • The fix: HubSpot was implemented and integrated with NetSuite, with automated workflows tailored to White Labs' business.
  • The outcome: Sales and marketing now work from a single platform with shared data and streamlined processes.
  • The results: A custom NetSuite ↔ HubSpot sync, 100% of marketing moved into HubSpot, and a scalable foundation for future growth.

Results:

  • Custom NetSuite ↔ HubSpot integration for real-time data synchronization
  • 100% of marketing consolidated into HubSpot
  • Sales and marketing unified on a single CRM platform
  • Automated follow-up workflows and task management
  • Greater visibility into customer relationships and sales activity
  • Streamlined operations with a scalable foundation for growth

Read the Case Study

How We Help Manufacturing Companies Grow

CRM Modernization & Digital Transformation

Replace disconnected systems with a unified HubSpot platform that gives sales, marketing, service, and leadership a single source of truth across your organization.

Revenue Operations & Sales Enablement

Align sales, marketing, customer service, and operations with automated workflows, standardized processes, dashboards, and reporting that improve efficiency and visibility.

CRM Migration & System Integration

Migrate from Microsoft Dynamics, Salesforce, or legacy CRMs while integrating HubSpot with ERP systems, quoting software, customer portals, and other critical business applications.

Demand Generation & Dealer Marketing

Generate qualified leads through SEO, AI search optimization, paid media, email marketing, and campaigns that support direct sales and distributor networks.

HubSpot Optimization & Ongoing Support

Whether you need strategic guidance, technical expertise, or an extension of your team, we help you continuously improve your HubSpot portal as your business grows.

Multi-Division & Complex Business Support

We help manufacturers manage multiple business units, product lines, locations, and customer journeys within a single HubSpot instance—without sacrificing visibility or control.

Radeus Labs Phytec White Labs Steam Solutions Atlantic Technology Group Circuit Assembly
We recently used Orange for our HubSpot migration, content, website maintenance, the list goes on and on. Rebecca, Kirill, and Monica are a fantastic team. They are very responsive and on it. It is so refreshing as a small business to work with a vendor that is on your team and wants you to succeed the way you do. They have helped us with our Marketing and getting content out there, we now have a marketing team and a way to implement and amplify our ideas. While they have data and best practices, that is all secondary to great customer service. Thank you Orange!
Juliet Correnti
Chief Executive Officer, Radeus Labs, Inc.
★★★★★
We hired Orange Marketing to help us transition from Creatio to HubSpot, and they delivered exceptional results—worth every penny. Having gone through multiple CRM migrations in previous roles, I know how complex and time-consuming they can be. This was by far the smoothest migration I’ve experienced. Orange Marketing brought valuable recommendations and tailored strategies that aligned perfectly with HubSpot’s structure and capabilities. As a sales manager, I highly recommend them and wouldn’t hesitate to bring them into future projects.
Fernando Benitez
Technical Sales Manager, PHYTEC
★★★★★
We recently worked with Orange Marketing for our HubSpot implementation and were thoroughly impressed. Their team took the time to understand our unique needs, making the entire process smooth and organized. The team was very action-oriented and were quick to "get things done." The in-depth training they provided was particularly valuable; it was engaging and hands-on, ensuring our team was comfortable using the system from the start. Our company has engaged in a number of various software/system implementations over the years, and this was by far the best experience we have had. Their exceptional support and tailored approach have already made a big impact on our sales and marketing operations!
Neva Parker
Director of Operations, White Labs Inc.
★★★★★
Quickest HubSpot implementation! We were trying to switch CRMs before our annual contract expired, and Orange got us going in one month. It wasn't an easy lift on either side, but they did their part and got us going!
Tucker Jackson
Business System Manager, Steam Solutions
★★★★★

Ready to Modernize Your Manufacturing Business?

Whether you're migrating from Microsoft Dynamics, optimizing your HubSpot portal, or looking to connect sales, marketing, customer service, and operations, Orange Marketing can help you build a scalable revenue engine that supports long-term growth.

Get Started

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Frequently Asked Questions

What are the benefits of using HubSpot for a manufacturing company?

HubSpot helps manufacturers unify marketing, sales, customer service, and operations on a single platform. By replacing disconnected systems with one source of truth, manufacturers can improve lead management, automate workflows, gain better visibility into their sales pipeline, and create a more seamless customer experience.

Can Orange Marketing migrate our manufacturing business from Microsoft Dynamics to HubSpot?

Yes. Orange Marketing specializes in migrating manufacturers from Microsoft Dynamics and other legacy CRM platforms to HubSpot. We preserve critical data, rebuild automations, integrate your essential business systems, and ensure a smooth transition with minimal disruption to your operations.

Can HubSpot integrate with our ERP and other manufacturing systems?

Yes. HubSpot integrates with many ERP, quoting, customer service, and business management systems. Orange Marketing helps manufacturers connect their technology stack to reduce manual work, improve data accuracy, and give teams a complete view of every customer.

Is HubSpot a good CRM for manufacturers with long sales cycles?

Absolutely. HubSpot is well suited for manufacturers with complex buying processes, multiple stakeholders, and extended sales cycles. It provides tools for lead nurturing, deal management, automation, reporting, and customer relationship management throughout the entire buying journey.

How can HubSpot improve sales and marketing alignment for manufacturers?

HubSpot connects marketing and sales with shared data, automated lead routing, lifecycle tracking, and real-time reporting. This helps manufacturers respond to leads faster, improve collaboration between teams, and create a more consistent customer experience from first inquiry through closed business.

Why choose Orange Marketing for your manufacturing HubSpot implementation?

Orange Marketing understands the unique challenges manufacturers face, from CRM migrations and system integrations to complex sales processes and multiple business units. We design HubSpot solutions that align with your business goals, streamline operations, and provide a scalable foundation for long-term growth.