Answer Engine Optimization (AEO) Services

Starter

1 to 2 Hubs, Under 10k Records

$975

Some combination of 1 to 2 HubSpot Hubs (usually Sales & Marketing), limited contact records, less than 4 people in sales and marketing total, and a newer HubSpot portal with limited content and a tiny website. You have no complex integrations with SalesForce, SalesLoft, etc. You are trying to implement best practices early!

Professional

2-3 Hubs, Up to 50k Records

$1,975

2 to 3 HubSpot Hubs, up to 50k contact records, aging HubSpot portal, larger sales and marketing teams (like 5-7 team members). Lots of content and website pages. You may have your HubSpot integrated with complex systems like Salesforce, Netsuite, Salesloft, and internal applications.

Enterprise

3 to 4+ Hubs, Over 50k Records

$2,975

3 to 4 or more HubSpot Hubs or over 50k contacts. Complex lead routing, full-fledge Enterprise implementation, multiple sales teams, larger marketing team, lead scoring, complex workflows, tons of content, multiple blogs, limited systems documentation, some serious enterprise system integrations, and big dreams.

	Quick Wins AEO	Essential AEO Implementation
	$ 6,950 Initital Assessment & Quick Wins	$ 6,950 per Month - 3 Month Program
What's Included
Comprehensive AEO audit. We use respected tools in AEO
Content structure analysis and recommendations.
Brand mention assessment across web properties.
Priority action plan with quick win opportunities
Detailed written report with findings
1-hour strategy session
Web pages with schema markup recommendations and drafts	5	15
FAQ sections for high priority pages with structured schema	3	9
1 Content Bundle: 1 pillar page +4 supporting blog posts with interlinking
Creation of brand or product summary knowledge blocks with implementation on 10 pages
Image alt text optimization (up to 100 images on critical pages)
FAQ pages created with structured schema		Up to 4
	Get Started	Get Started

The search landscape is changing very quickly beyond traditional SEO focused on ranking in Google's top 10 results. Today, AI-powered search engines like ChatGPT, Perplexity, Gemini, and Claude are answering questions directly without sending users to websites.

Answer Engine Optimization ensures your brand appears in these AI-generated responses when potential customers ask AI tools for recommendations, solutions, or advice in your industry. AEO makes sure your company is mentioned, cited, and recommended.

AI is Changing Search

Over 60% of searches now take place on AI-powered platforms. If you're not optimized for answer engines, you're invisible to a valuable segment of your market.

Trust Through Citations

AI engines cite authoritative, well-structured sources. AI positions your content as the trusted source when answering industry questions.

Competitive Advantage

Most B2B companies haven't started optimizing for AI search. Early adopters have gained significant visibility advantages as AI increasingly influences purchase decisions.

Future-proof Strategy

While traditional SEO remains important, AEO prepares your brand for the AI-first future of search, a landscape that's already here.

Structured Content Experts

We convert your existing content into AI-friendly formats, such as FAQ schema, how-to articles, and knowledge blocks that AI engines love to cite.

Multi-platform Approach

We ensure your brand appears on AI-crawled platforms, such as YouTube, LinkedIn, and Reddit, building a diverse digital portfolio that AI engines trust.

Performance Tracking

Using tools like scrunchai.com and AITrustSignals, we measure exactly how your brand appears in AI responses and continuously optimize for better visibility.

HubSpot Integration

As a HubSpot Diamond Partner, we seamlessly integrate AEO with your existing marketing infrastructure - no disruption, just enhanced visibility.

AEO Frequently Asked Questions

What is Answer Engine Optimization (AEO)?

AEO (Answer Engine Optimization) is the practice of optimizing your website content so AI-powered systems (like ChatGPT, Perplexity, Gemini, and other generative engines) can find, understand, and cite it as a direct answer to user questions rather than just ranking it in traditional search results.

How is AEO different from traditional SEO?

Traditional SEO focuses on ranking your pages in search engine results (like Google) to drive clicks, while AEO focuses on making your content the answer that AI-powered systems return — often producing zero-click answers and conversational responses.

Why does my business need AEO services?

As AI-driven search tools grow in usage, more customers are asking questions conversationally and getting instant answers. AEO ensures your brand is recommended and cited in those answers, increasing visibility, credibility, and potential customer engagement.

Which platforms benefit from AEO?

AEO helps your content appear in AI assistants and answer engines like ChatGPT, Google AI Overviews, Microsoft Copilot, Perplexity, and other conversational search interfaces that deliver direct answers to users.

What types of content are optimized for AEO?

Content that performs well in AEO typically includes clear, concise answers to common questions, structured FAQ sections, “how-to” guides, definitions, and schema markup — all written in natural language that AI systems can easily interpret.

How long does it take to see results from AEO?

AEO visibility depends on your content volume, industry, and how quickly AI platforms index your updates. Some structured content improvements (like FAQ schema) can be noticed by answer engines within weeks, while broader optimization may take several months to fully show impact.

Can AEO work alongside my existing SEO strategy?

Yes, AEO complements traditional SEO. While SEO improves rankings and traffic, AEO enhances your chances of being cited directly in AI-generated responses, helping capture users who don’t click through to websites.

Do I need expert help to implement AEO?

Because AEO involves specialized strategies like structured data, conversational question targeting, and continuous optimization for AI platforms, many businesses leverage professional services (like Orange Marketing’s) to accelerate results and ensure best practices are followed.

About Orange Marketing

Orange Marketing helps B2B tech, SaaS, and other B2B companies turn HubSpot into measurable ROI. As a HubSpot Diamond Partner, we deliver full-service marketing, sales, and RevOps solutions - no layers, just experts who execute. From CRM setup to AI-driven content and automation, we align strategy and systems to drive growth and measurable results.

HubSpot Portal Audit

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